Nice things people say about the results they get from working with us
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This firm grew organically, and the larger Vision was not something we stopped to formalize…. Kelly and VisionPoints took the current website into account and really dug in to find our potential as a firm with their design for a single [landing page].
—Rand Fishkin, SEOmoz
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You couldn’t do better than to work with Kelly. I worked with her on the recommendation of a friend, and I’d do it again in a heartbeat.
Before I worked with Kelly I was trying to market too generically, more to everyone than to a niche. I knew it, I could see the problem, but I couldn’t seem to get out of it myself. Kelly helped me focus on my niche, to drill down to depths I hadn’t imagined, and helped get the focus right.
The final Customer Experience report that she sent me was amazing. 14 pages I think it was, she had targeted every problem I’d been having and provided great solutions. In the final report she sent new copy for the website, suggestions for totally revamping the direction of my business, suggestions for future products, how to approach my customers/clients/readers, how to structure my site—all to get them interested and move them to buyers.
The actual process was uncomfortable, every time I thought I’d answered her questions she’d come back with more, or ask for more information…. The process of going through Kelly’s questions clarified in my own mind what I was doing, why and who for. Her final report consolidated and tied together all the information and provided the path forward.
… Kelly suggested a name change (which was desperately needed) and I’ve been doing a lot of rebranding as well which is a long process (is it ever finished?)…. Since I’ve had the new content up and begun the rebranding I’ve seen an increase in traffic, sold more products and spoken to more clients/potential clients. It was definitely worth it and I wholeheartedly recommend you work with her.
—Melinda Brennan, SuperWAHM
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Quick notes:
… you are SO undercharging. Ridiculous…. I was aware of a third of this. I had my own doubts about the other third, you confirmed it. But still, two-thirds surprised me. This is very cool. It’s tough to surprise me…. This is… AWESOME. You are so undercharg-… oh, wait, I said that.
—James Chartrand, Men With Pens
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Kelly is amazing!
I’ve been a copywriter and web designer for about 15 years now but when it came to creating a website for a new service I was offering, I realized I needed an objective point of view. I knew Kelly through her Maximum Customer Experience blog and really respected her opinions, so I asked if she could review my site.
I got more than I bargained for.
Not only did she provide specific, in-depth comments, she also brought in testers to get their impression of how a typical website visitor might interact with my site. The result was pages (literally!) of information about what my website was doing right, and most importantly what it was doing wrong.
This is what it comes down to for me: my website will be the first point of contact for most of my clients. And you know what they say about first impressions. With Kelly’s help, I was able to identify what I needed to change to make a better impression on my potential clients and ultimately attract more business.
Best of all, she is a joy to work with!
Thanks again Kelly—I look forward to working with you again!
—Graham Strong
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Wow! This is incredibly thorough. So totally worth the expense and more so!
—Alex Fayle, Someday Syndrome
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Ok. So, as you can imagine, I was pretty blown away with the suggested sitemaps. Really powerful stuff…. just wanted to say THANK YOU for the comments on the product portfolio and even suggestions on new products! [Your] suggestions are so valuable and fantastic and good and delicious…. I’m so blown away by your resourcefulness and insightfulness.
—Andy Hayes, Sharing Travel Experiences and Travel Online Partners
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… you must’ve done a TON of research…. [now] I’m so stoked about En Affaires.
—Owner, En Affaires? En Ligne!

Kelly worked with us to get the big picture of where we want to go with the Motel. She encouraged us to dig into our travelers’ needs, the elements of our Experience which create the most satisfaction for guests, and our own hopes and dreams. VisionPoints put together a long-term plan for growing the motel’s customer base, and we’ve been working the plan one element at a time. The time we spent before we redesigned a single thing has really paid off.
Our new logo and tagline captures the spirit we want to convey to guests. We’re still a little rustic, comfortable and homelike as we’ve always been, but the clean fresh look says we’ve got a foot in the future, too.
—Roxann Flynn, Panorama Motel
To see excerpts and images from the work we did with these clients and more, please visit our Portfolio page, or click here to learn more about all the ways we can help your business grow.
Case studies, testimonials, and other mentions of clients by name are made available only with client approval (and are good for you! Ask us why during our initial discussions).
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